Magical Home User Experience Improvement Program

Last updated: Feb 20, 2024:

Dear Valued Magic Home User,

Magic Team and its affiliated companies (hereinafter referred to as "Magic Team") have always striven to provide products which exceed our users' expectations. To help us better understand your needs, increase the quality of our products, and improve our services, Magic Home hereby cordially invites you to participate in our User Experience Improvement Program. Please take a moment to carefully read the following statement.

By taking part in the Magical Team User Experience Improvement Program (the "Program"), you acknowledge that you have carefully read and fully consented to the terms of the Program (For minors, their legal guardians should fully consent to the terms). We would like to remind you that this statement may be revised from time to time as our products continue to be developed. In the event of any changes to this statement, an announcement will be placed in a conspicuous area on the product page or a related page and clearly indicated to the user. If you do not agree to the participation in the Program or the content of the amended terms, you have the right to withdraw from the Program at any time (See "Opting In/Out of the Program" for details).

1. Collection of Information

In order for us to provide better product and/or service and protect your account security, the User will only send data to Magic Home for the following purposes after the User agrees to participate in the Program:

For diagnosing device and enabling functions:

• Device property information, including country/region, device model, firmware version, and device name;
• Device connection information, including device connection results, control results, and the time taken for the arrival of control commands;
• Information about device adding, including the result of a device-adding action, and the time taken for adding a device.

If you do not provide the information mentioned above, you can still use the product, but you will not enjoy the troubleshooting services and solutions provided by Magic Home, which may affect your user experience.

For analyzing product function usage and usability:

• Behavior data: Including clicks and views of "Magic Home", "Scene" and "Profile" pages;
• Function display: Including the exposure times, duration, and content of product page and functions;
• Configuration selection: On/off status of product settings and function options, etc.;
• Duration of function usage: Details and duration of function usage.

If you do not provide the information mentioned above, you can still use the product, but you will not enjoy usability analysis when using the product, which may affect your user experience.

Please understand that Magic Home cannot identify specific individuals based on the information and logs alone. Therefore, such information can only be used as non-personal information. We aggregate this information to help us provide more useful information to users as well as to better understand which parts of our websites, products, and services are of most interest to users. If we combine non-personal information with personal information, the combined information will be treated as personal information for as long as it remains combined.

We respect your privacy. For more information, please refer to our Privacy Policy.

2. Use of Information

Magic Home hereby warrants that we strictly comply with all relevant national laws and regulations. Magic Home ensures that all the information and data collected will be kept strictly confidential. Magic Home only uses such data for the purpose of increasing product quality and improving services, and Magic Home will never provide such data to any third-party company unrelated to the aforementioned purpose. If you do not provide such information, you can still use the product, but we will not be able to know your product-usage problems that may help us to improve user experience.

Here are more details on how we use your information:

• Storing and maintaining information about you for our business operations (such as business statistics) or legal obligations.
• Improving user experience, which allows Magic Home to gather specific usage statistics for such functions, so as to more accurately evaluate the importance of each product function. In turn, this helps us adjust our priorities for research and development on product functions. For example, under the tab of device consumables, information about the total number of uploaded consumables, device model, current consumable status, the number of times each function module is used, clicks on each page, etc. will be collected. This information will help us better improve our products.

3. Storage and Retention Period of Data

Data storage location

Magic Home processes and backs up user information with its global operations and controlled facilities. Currently, we run data centers in China, India, the United States, Germany, and Singapore.

• Personal information collected and generated from our operations in the mainland of the People's Republic of China will be stored in the data center in China's mainland, except for those allowed for cross-border transfer as per applicable laws.
• Personal information collected and generated from our operations in India will be stored in our data center in India.

Data retention period

We will retain personal information for the service period needed to fulfill the purpose for which it was collected, or we will retain personal information in order to comply with applicable legal requirements. We will cease to retain your personal information and will delete or anonymize it once the purpose of collection is fulfilled, or after we confirm your request for deletion or cancellation, or after we discontinue the corresponding product or service.